Olá! TV lança nova produção original, 'La Hora ¡Hola!'

The channel gains more traction with this new daily show for special guests and exclusive interviews.

Next Monday, march 6, ¡Hola! TV, a joint venture formed by Atresmedia Internacional and the magazine ¡Hola! for Americas, premieres La Hora ¡Hola!, a new daily show created to suit the audience needs throughout the region.

La Hora ¡Hola! forms part of a new and renovated prime time with a show that features special guests, exclusive interviews, and all current news, presented with the positive human focus for which the channel is known.

Hosted by the Colombian Natacha Cheij, yhe show will be on air as the indispensable and most special hour of daily prime time, in a slot that until now was occupied by the programs Mundo ¡Hola! e ¡Hola! Diario.

From Monday to Friday, La Hora ¡Hola! will offer a unique and friendly place where the audience can enjoy the latest in the entertainment world, celebrities, and royalty, in a manner that is easy and fresh, just like the style of ¡Hola!.

With more premieres during march, La Hora ¡Hola! joins Un Nuevo Look Para Una Nueva Vida (A New Look for a New Life) for a powerful line-up this Women’s Month. Cristina Cordula, former supermodel-cum-stylist and fashion consultant, appears again on ¡Hola! TV starting on march 21, to change not only the looks, but also the lives of men and women.

Finally, and as part of the initiative that each month is dedicated to a different theme, in March ¡Hola! TV pays particular homage to women on Íconos ¡Hola! TV e Domingo de Maratones, paying tribute to celebrities such as Maite Perroni, Cameron Díaz, Bárbara Mori, Beyonce, Adriana Abascal, Valeria Mazza, Sofía Vergara and the queens Isabel II of the United Kingdom and Máxima of Holland, among others, become the protagonists.

With the presence of all Spanish-speaking countries and US Hispanic Market, ¡Hola! Tv celebrates three years with an audience of more than 20 million homes.