Carles Rams: “Ebantic is totally focused on the customer and innovation”
After celebrating in ISE 2024 his ten years in the AV market, Carles Rams, CEO and one of the founders of Ebantic, highlights the vision of always responding to the needs of its clients with solutions that improve their business. The new functionalities of its DAM4cloud suite and the project carried out in TVMataró are proof of this.
The participation of Ebantic, specialist in process management related to audiovisual content, in ISE 2024 has been more special than in past editions, not only because it has a larger stand to receive professionals and show them its latest news, but also because this year it celebrates its ten years of activity in the market, which is also reflected in a new logo.
Carles Rams, CEO of Ebantic, states it: “it is an important event for the company. Ten years have passed since my partner, Jordi Cantó, and I jumped into the pool and decided to undertake and set up what for us was a different way to help customers, understanding their business first and foremost, and thus the company that is now celebrating its decade was born.”
Of this business process, its founder highlights the work done so far “of which we are very proud. We have a great team, which is the most important thing, and great projects, clients and partners. "You couldn't ask for more to celebrate this anniversary."
Together with his partner Watchity, “with whom we do many projects”, Ebantic has presented the latest advances that incorporate the programs that make up its suite DAM4cloud: Library, CMS, Newsportal y Dambrige.
“DAM4cloud is a complete solution for file creation, management, publication and monetization of audiovisual content, but not only for broadcasters who want to make their transition to the online environment - reveals Carles Rams -, or for radio stations, but for any type of company who needs a tool to be able to create content, manage it and publish it; or for internal training and having all the information centralized to distribute it to clients.”
Precisely one of the projects that Ebantic has presented at the Barcelona event is the one they have carried out for TV Mataró, “where we have set up what they define as digital communication node with all its consumers. We renewed your website with a product that we have just launched on the market, in addition to integrating the Amazon voice assistant, Alexa, for the audience in all digital television products and in all environments where they could not before, such as in the car. From now on, any citizen of Mataró can ask Alexa “Let me put on the latest informative podcast.”
This digital node, Rams points out, is made up of “a fully parameterizable and dynamic portal, as if it were a newspaper; a CMS where to create that news and a archive to save videos, images, audio that are part of the heritage of this city.”
One of the aspects that Rams values “is the innovation, our R&D. We are a company focused absolutely on the client and that is what has led us to complete ten years in the market. All our software developers understand your needs perfectly, and that is why they look for or create those complements from scratch to respond to that real requirement.” We have products, but the priority is always understand the business model that the client has and put at your disposal those tools you need to make it prosper.”
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