Secuoya Studios Adds Brendan Fitzgerald as CEO

Renowned U.S. executive Brendan Fitzgerald will lead a new era in Secuoya Studios as the new CEO, contributing to the achievement of the studio's projects for the coming years.

His extensive experience in the development, production and implementation of prime time and OTT series in the United States, LatAm, Spain and Italy markets, as well as his extensive background in the Creation and monetization of business opportunities between cultures will be key in achieving Secuoya Studios' objectives for the coming years.

Raúl Berdonés, executive president of Secuoya Content Group, highlights that "for Secuoya Content Group it is a privilege to have the background and experience of Brendan Fitzgerald at the head of Secuoya Studios, a benchmark audiovisual project in the Spanish and international audiovisual industry. With its incorporation, our commitment to content, the promotion of talent and the development of a strong, dynamic and competent sector is reaffirmed".

"Brendan's extensive international career, coupled with his contacts in Hollywood and his significant experience working with major studios, will be a valuable asset to Secuoya as the studio actively pursues its ambitious expansion strategy," he says James Costs, president of Secuoya Studios.

In view of his new duties as head of the studio, Brendan Fitzgerald expresses his "excitement" with this new project and professional stage, which coincides with the third anniversary of Secuoya Studios and the world premiere of Fox. "Secuoya brings together a series of facets that distinguish it in the market. The company has a balance and commitment to entertainment in all its forms, and I believe it is better prepared than most to adapt to changes in the market and consumer behavior in the short and medium term," stresses the study's top executive.

The honorary president of the Spain Film Commission has a long career as an executive of the most important international channels and broadcasters. The until recently senior vice president of international co-productions in English at Sony Pictures Television, he has extensive experience in the creation and monetization of commercial opportunities in different markets.

Thanks to this signing, the firm chaired by James Costos reinforces its management team in this new stage that aims to Development of more than 20 projects in all its Content areas (series, long-running series, cinema and unscripted).

The company has demonstrated its ability to create, produce and distribute premium content in Spanish for the global market. National and international successes such as Super normal, Montecristo and Fox, which, after its premiere on Prime Video Mexico, is preparing for its debut in Spain, Portugal and Andorra through Prime Video Spain and RTVE, endorse its commitments and objectives in these first three years of activity.

To these projects, almost one will be added Dozens of high-budget series, some of them in English, for the different national and international distribution and consumption channels; A long-running series in the pre-production phase and another in development, as well as five of its own films, a dozen documentary series, without forgetting current affairs and entertainment programmes for prime time and different time slots, weekly and daily, on national channels and regional channels make up the studio's ambitious and attractive catalogue for its 2024-2026 development.

The market continues to adapt to the constant changes in the sector, looking for new formulas, such as Licenses by territories, which confirm the role of Secuoya Studios as a preferred partner in this distribution model.

These differentiating features, together with Brendan Fitzgerald's leadership at the helm of the studio, as well as the company's commitment to sustainability, strategic alliances and collaboration between companies, agents and partners, elevate this project by reaffirming the commitment made in 2021 to achieve greater optimisation of resources, enrich the quality of our productions and increase its competitive advantages in an increasingly demanding and competitive sector.

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