Anne-Louise Buick to lead the marketing team at Telestream

Telestream’s new Senior Vice President of Marketing, Anne-Louise Buick, will help the American company consolidate its role in the broadcast industry.

Buick has more than 20 years of experience in media and technology marketing. Her most recent role was as vice president of global revenue marketing at Avid, but prior to that she held leadership positions at Ericsson’s TV and media division, IP video technology manufacturer Exterity and other companies focused on pay-TV and digital file monetisation. Similarly, Anne-Luise Buick has served on the board of directors of IABM and is a member of the advisory board of the Marketing Leaders Circle and Rise.

Jon Wilson, Telestream president and COO, believes Buick will be an “incredible partner” to “support Telestream’s next phase of growth”: “Her global expertise and past successes will be invaluable as we help our customers evolve to meet new opportunities and take our innovations into new markets.”

Meanwhile, Anne-Luise Buick herself praises the Telestream corporate culture in her first statement as a member of the company: “Telestream has built an incredible reputation by partnering with its customers to move the industry forward. They’ve managed to remain humble, and maintain a positive, inclusive culture even as they transformed into the powerhouse they are today. I look forward to helping Telestream realize the investment in that transformation.”