Christie's cinema projectors illuminate the new Chilean multiplex Muvix La Fábrica

The transaction is part of the agreement reached by the Syem Group and Christie in 2007 to equip 40 cinemas throughout the country with the brand's cinema projectors.

The Chilean cinema chain Muvix has acquired eight cinema projectors from Christie for your new multiplex The Factory, located in Santiago de Chile, which will be the first in the country to have a Dolby Atmos.

Muvix and its sister chain Cine Star belong to the Syem Group, the only exhibition company in the country with Chilean capital. While Cine Star focuses on small cities of between 40,000 and 70,000 inhabitants with cinemas of no more than four screens, Muvix, on the other hand, comes to be located in the large commercial developments of the country.

The transaction is part of the agreement reached by the Syem Group and Christie in 2007 to equipping 40 rooms throughout the country with cinema projectors of the brand.

Sebastián Martínez, CEO and founder of Muvix, comments that "we have tested the Christie projectors that we already have operating in conditions quite at the limit and they have given us excellent performance and unparalleled visual quality".

"They are very reliable teams, and we also have a very good human relationship with the Christie team, so Muvix and Cine Star will continue to rely on this brand as their visual partner," he adds.

The new complex, which will open to the public in June of this year, will be located in the La Fabrica Patio Outlet shopping center. It will have eight screens with a total capacity of 1,596 seats. It will have a PLF room (which will be called AERA) with a 19-meter screen lit by a Christie CP4230. This room will be the first in the country with Dolby Atmos sound. The other screens in the complex will be equipped with Christie CP2215 and Christie CP2220 projectors.

"The Christie 4K projector that we will have in our PLF cinema will allow us to have the highest definition and a better experience for the consumer. For us, the experience of our audience is the most important thing. That is why we have worked hard together with a professional and solid team to be able to reach the Chilean market with the best quality and technology available in the world," says Martínez.

Diego López, gerente general NOLA y Región Andina de Christie, se muestra muy feliz de que “Muvix siga confiando en Christie para sus nuevos complejos. Siempre han tenido gran inquietud por todas las mejoras e innovaciones técnicas, por lo que requieren de un estándar de calidad acorde a lo que ofrece Christie. Así que estamos encantados de que se sientan totalmente seguros en nuestras manos”.

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