Titan Live by Ateme now supports HDR10+ metadata in real time

Ateme has included support for HDR10+ metadata in its Titan Live transcoders, which allows to extend the accuracy of HDR10+ content live.

The company notes that this development is a “world first,” as the ability to generate HDR10+ metadata “was only available until now for non-real-time content,” such as VOD or Blu-ray UHD. This new solution enables a better viewing experience for live HDR10 audiences by optimizing the color contrast and image detail of each frame.

Thomas Burnichon, vice president of innovation strategy at Ateme, considers this development imperative for the future of HDR: “Introducing HDR10+ to more use cases such as live sports streaming and ATSC 3.0 NextGen TV broadcast is transformative. It will make a difference for millions of viewers, enabling them to enjoy incredible colors that bring the events to life.” Bill Mandel, vice president of industry relations at Samsung Research America, also highly appreciates the Ateme initiative: “Ateme video processing solutions are well regarded for their pristine video quality and are always at the forefront of innovation. Both quality and innovation are core values of HDR10+, making Titan Live an ideal deployment vehicle.”

HDR10+ metadata for live will be available free of charge to all Titan Live UHD users by the end of the year.